Litle & Co. Overview/History
Litle & Co was founded in 2001 by payment and direct marketing industry leaders and is lead by direct marketing pioneer Thomas J. (“Tim”) Litle. Litle & Co. is the only independent payment processing company focused exclusively on direct marketers.
Litle & Co was started under the premise that there are often ways to improve a direct marketer’s or merchants revenues and profits through better payment management. Since our inception we have been committed to a strategy that includes three key elements:
- We serve only Direct Commerce merchants (i.e. catalogers, direct marketers, e-tailers, DRTV and other ‘non-face-to-face’ merchants)
- We have established a technological edge over our competition through the application of leading-edge technology
- We provide the highest possible quality of service to our customers.
This philosophy and focus allowed Litle & Co to start processing transaction less than a year after it was founded. This remarkable accomplishment was due to creating a team of system designers and developers who have both deep knowledge of the latest technology and extensive experience building high-volume transaction processing systems.
The combination of new technology with a fresh approach on payment processing systems development, resulted in a next generation payment processor that simultaneously provides more services to Direct Commerce Merchants while reducing their maintenance costs and giving them more flexibility and options. Our solutions are tailored to merchants’ individual needs, without any hidden fees or arbitrary charges, and based on a philosophy of “truth in pricing” and “truth in reporting.”
Finally and most importantly we have created a culture that has a commitment to maintain the best customer service in the industry through innovative reporting and monitoring tailored to the special needs of Direct Commerce Merchants.
Some of the many accomplishments that can be traced back to Litle & Co are the following:
- Over ten years, they built two of the industry’s largest payment processors, Direct Marketing Guarantee Trust (DMGT) and the original Litle & Co. Combined, these two companies processed over 65% of all non face-to-face transactions in the United States, representing over $100 billion in sales.
- Created the concept/technology for installment based billing allowing for the now infamous NordicTrak™ product and campaign.
- Designed and operated the first registered card program now know as Rewards Network™ (formerly iDine™/Transmedia).
- Helped develop the Carrier Route Presort system with the US Post Office